Available for Projects

Google Analytics
& Server-Side
Tracking Expert

Enhance your marketing with Server-Side Tracking Solutions

Boost your ROI with Expert GA4 Setup & Optimization

Track every click. Turn it into revenue.

★★★★★
Excellent 5.0 · Upwork
Get Free Consultation View My Work
Faruk Ur Rahman
Google Analytics 4 Google Ads Server-Side Tracking Google Tag Manager Meta CAPI GDPR Consent Mode V2 n8n Automation Zapier Shopify Tracking Klaviyo Events HubSpot CRM Stape.io WooCommerce Tracking Looker Studio Conversion Optimization Google Analytics 4 Google Ads Server-Side Tracking Google Tag Manager Meta CAPI GDPR Consent Mode V2 n8n Automation Zapier Shopify Tracking Klaviyo Events HubSpot CRM Stape.io WooCommerce Tracking Looker Studio Conversion Optimization
Google Analytics 4
Google Tag Manager
Meta CAPI
Shopify
Klaviyo
HubSpot
Stape.io
Cookiebot
Google Cloud
About Me

My Freelance Success Story

I'm Faruk Ur Rahman, a specialist in Google Analytics, Server-Side Tracking, and data-driven marketing strategies with over 9 years of hands-on experience helping businesses extract maximum value from their digital touchpoints.

My work centers on building precise, reliable tracking infrastructure that empowers marketing teams to make confident, data-backed decisions — from GA4 implementation and GTM architecture to Facebook CAPI and GDPR-compliant consent flows.

As a top-rated Upwork freelancer, I've consistently delivered measurable ROI improvements for e-commerce brands, SaaS companies, and agencies across multiple industries.
Work With Me See My Cases
9+
Years Experience
200+
Projects Delivered
5.0
★★★★★
Upwork Rating
98%
Client Satisfaction
What I Do

Expertise & Services

End-to-end tracking solutions built for accuracy, compliance, and maximum marketing intelligence.

Google Analytics 4

Full GA4 setup, event tracking, custom dimensions, and reporting configurations tailored to your business goals.

Server-Side Tracking

Move tracking server-side to bypass ad blockers, improve data accuracy, and future-proof your analytics stack.

Google Tag Manager

Advanced GTM container architecture, custom triggers, variables, and full pixel management for any platform.

Meta CAPI

Facebook Conversions API integration for accurate ad measurement, even with iOS 14+ privacy restrictions.

GDPR Consent Mode V2

Cookiebot integration, consent-aware tagging, and full EU compliance without sacrificing data quality.

Shopify Tracking

Complete e-commerce event tracking — purchases, add-to-cart, checkouts — with full funnel visibility on Shopify.

Klaviyo & HubSpot

CRM and email platform event integration for unified customer journey tracking and marketing attribution.

Conversion Optimization

Data audits, goal configuration, attribution modeling, and reporting that drives real, measurable ROI improvements.

Case Studies

My Featured Cases

Real implementations delivering measurable results for real clients.

GDPR · Consent

GDPR Consent Mode V2 + Cookiebot Setup via GTM

Implemented a fully compliant consent management system for an e-commerce brand, preserving 91% of conversion data while achieving EU GDPR compliance — without breaking any existing tracking.

Cookiebot GTM Consent API
91%
Data Retained
100%
GDPR Compliant
HubSpot · CRM

HubSpot Lead Form Conversion Tracking via GTM

Set up complete lead tracking for a B2B SaaS client, connecting HubSpot form submissions to GA4 and Google Ads — enabling their marketing team to attribute $240k in pipeline to specific channels.

HubSpot GTM Google Ads
$240K
Pipeline Attributed
3.2×
ROAS Improvement
Klaviyo · Server-Side

Klaviyo Event Tracking with Server-Side GTM

Built a server-side tracking pipeline for a DTC brand, pushing Klaviyo behavioral events through GTM server container to enrich audience segments and boost email revenue by 38%.

Klaviyo Server GTM Stape.io
+38%
Email Revenue
99%
Event Accuracy
Client Reviews

What Clients Say

★★★★★

Faruk completely transformed our tracking setup. We went from flying blind to having crystal-clear attribution data across all channels. Our ad spend efficiency improved by over 40% within two months.

James Mitchell
E-commerce Director · United Kingdom
via Upwork
★★★★★

Implementing GDPR Consent Mode V2 seemed overwhelming, but Faruk handled everything seamlessly. We're fully compliant, our data quality is excellent, and he explained every step clearly along the way.

Sophie Richter
Marketing Manager · Germany
via Upwork
★★★★★

Faruk's server-side GTM setup for our Shopify store was a game-changer. We recovered 28% of lost conversion data post-iOS14. Our Facebook campaigns are now profitable again. Truly incredible work.

Aisha Collins
Founder, DTC Brand · USA
via Upwork
★★★★★

We hired Faruk to migrate our HubSpot forms into GA4 and Google Ads. The setup was flawless and our sales team now has full visibility into which campaigns generate qualified leads. Worth every penny.

Tom Patterson
Head of Growth · SaaS Startup, Canada
via Upwork
★★★★★

Faruk set up Klaviyo event tracking via server-side GTM for our DTC brand. The data we're getting now is so much cleaner — our email revenue jumped 38% in the first quarter. Highly professional.

Lisa Nguyen
CMO · Fashion Brand, Australia
via Upwork
Top Rated on Upwork
Excellent 5.0 · Upwork · 200+ hours billed
★★★★★
Real Results

What Clients Say About Me

Add Video URL in Customizer

"Faruk completely transformed our tracking setup. Our ROAS improved by 40% within the first month — outstanding work!"
Happy Client
CEO, Example Company
Faruk Ur Rahman
Why Me

Why Choose Faruk

Top-Rated Freelancer on Upwork
Consistently awarded Top Rated badge with a perfect 5.0 rating across all engagements.
9+ Years Deep Tracking Experience
From Universal Analytics to GA4, from pixels to server-side — built for every era of tracking.
Expert in GTM, GA4, Stape.io & Google Cloud
Full-stack tracking mastery across the modern analytics ecosystem.
Proven Track Record of ROI Growth
Clients consistently report improved ROAS, better attribution, and more confident ad spend decisions.
Custom Solutions, Not Cookie-Cutter Setups
Every business is unique. I design tracking architectures specific to your stack, goals, and compliance needs.
Tech Stack

Expertise Areas

Insights

From the Blog

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In the world of digital marketing and data analytics, tracking user behavior is essential for optimizing website performance and enhancing user experiences.…

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Welcome to WordPress. This is your first post. Edit or delete it, then start writing!

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Let's Work Together

Ready to Stop Guessing and Start Tracking Right?

Book a free 30-minute consultation. We'll audit your current setup, identify tracking gaps, and map out a plan to maximize your marketing ROI.

No commitment. No spam. Just a productive conversation.

wafaruk91@gmail.com